Clik here to view.
Guides, Not Straight Jackets
I can’t tell you how many people I’ve heard bemoan the limitations of draconian style and design guides for their corporate web site. It is a very common complaint and always happens to a certain...
View ArticleClik here to view.
Two New Articles on the Site
I’ve added two articles to this site that appeared in ASAE publications. Measuring Social Media: Identifying and Measuring Valuable Outcomes for Your Association Supercharging Your Web Teams through...
View ArticleClik here to view.
Should You Have a Web Committee?
An association executive on a list I belong to asked this week if organizations should have a web committee to determine the content, design and functionality of their site. My answer? No. The problem...
View ArticleClik here to view.
Session Summary on Super-charging Web Teams
Mark Athitakis, senior editor with ASAE & the Center for Association Leadership, posted a great summary of my presentation last week at the ASAE Technology Conference. In the session, titled...
View ArticleClik here to view.
Are Your Web and IT Teams Fixing or Improving?
On a global consulting forum I belong to, Alan Weiss suggested that one thing to explore on a regular basis with direct reports is whether they are spending their time mostly fixing things or improving...
View ArticleClik here to view.
Creating New Ideas for Your Association Web Site
I had a great time presenting on Sunday at ASAE’s Great Ideas conference about how to create your own ideas for your association web site. I emphasized in the session that: Anyone can do this, you do...
View ArticleClik here to view.
No One Cares About Your Intranet
James Robertson points to a post decrying the lack of attention that corporate intranets receive nowadays in a challenging economy. Expecting executives to fund the intranet is like expecting them to...
View ArticleClik here to view.
Too Many Chefs in the Home Page
This post on Fast Company, which features purported inside scoop on how the American Airlines home page is managed, tells an all too common story. The post features a hypothetical redesign of the home...
View ArticleClik here to view.
Preventing Problems When You Leave a Web Designer
All business relationships come to an end eventually. Needs change, goals change, people change. Here are a few tips, learned from helping many people who didn’t do these, to prevent disruption when...
View ArticleClik here to view.
Cascading Website Improvement
Here is an easy to implement process for making quick improvements to your website that have a large impact in terms of the number of visitors they benefit and your bottom line in one month. Identify...
View Article
